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Innovative Animal Nutrition

Following a rebranding, Trident Ireland is now trading under a new name ProNutri which provides a range of ingredients to the feed industry in the Republic of Ireland and Northern Ireland. We specialise in the sales and marketing of feed materials to feed manufacturers only.

The business is based on understanding our customers’ needs and supplying only the best quality branded ingredients. We have access to world class technical, nutrition, manufacturing and logistical expertise in order to efficiently deliver high quality feed material to the agricultural industry.

Core products within the business come from the 6 million tonnes of sugar beet grown in the UK processed by British Sugar. Over 1 million tonnes of sugar products are produced and 0.5 million tonnes of animal feed products, in the form of Sugar Beet Feed. We are also the leading partner in Ireland of the British drinks industry and supply the Irish market with dried, pelleted wheat and barley distillers’ grains. With the development of the biofuels industry in the UK and Europe, ProNutri has been sourcing and marketing a range of dried distillers’ grains.

ProNutri is a strategic collaboration between the Arvum Group and AB Agri who are the Agricultural business of Associated British foods Plc. Based in the Arvum Group offices at Ballymountain, on the outskirts of Waterford city, the business is managed by Nigel Whyte and supported by a team of Nutritionists, Helen Leyland, Logistics Co-Ordinator and Emma Froggatt, Accountant.